“We live in a time where the good guys can win”
Tony Hsieh, CEO, Zappos
I enjoyed this podcast discussing the extraordinarily successful online retailer Zappos. Why care about Zappos? Amazon bought them for a very cool $880 million in late 2009. Zappos was bought due to its success
IBM is making some exciting moves into the marketing and analytics space. They have already purchased Cognos (TM1) and the SPSS statistical software company. Now they have also acquired UNICA, a company offering software my colleagues have termed as a more usable mechanism for conducting sophisticated analytics and predictive modeling. Unica was a clear choice […]
In the news
Source: Growthhackers.com Compliments to Growth Hackers (Chart Mogul document) for putting this document together. The is very useful for a startup software service business looking to measure and assess how effectively the business brings in revenue and mitigates churn.
The Big Data landscape can be daunting. This first article aims to serve as a basic map, a brief overview of the main options available for those taking the first steps into the vastly profitable realm of Big Data and Analytics.
Innovative social platform claims 85% profitable trades through “democratiz(ing) the investment marketplace by giving ordinary people the tools to conquer international markets”.
Strong brands shown to have up to 20% higher EBIT than weak brands but many businesses plagued by “selective listening” neglect marketing and 2 way relationships with customers to their commercial detriment. Here’s what B2B businesses should do.